Evidence-BasedContentwith AI
Make Every Message Relevant and Credible
Evidence-Based Content with AI
Participants develop a content blueprint for one enterprise offering, identify claims, build an evidence log, and use AI to compare message options. Bring an offering brief and supporting material.
Build content around an audience need, a distinctive benefit, and verified evidence.
Offline · 2 hoursThe challenge, the principle, the method.
Enterprise publicity can suffer from generic AI output, weak public relevance, unsupported claims, and unclear differentiation. Content attracts attention without explaining the offering's value credibly.
Build content around an audience need, a distinctive benefit, and verified evidence. Use AI to assist research and drafting, with human judgement, source checks, and approval before publication.
Agenda
Method: Audience → Evidence → Create → Check → Approve — every session builds toward the plan you take home.
What makes the offering different — and how to prove it
A blueprint and message options drafted with AI
Every claim checked against its source
Check what readers understand; agree who approves
Outcomes, not just ideas.
One offering's message built around a real audience need.
Every claim with its verified source.
AI-compared options for you to refine.
Who checks and approves before anything is published.
Presented at the close of the workshop.
What you leave with
Leave with a content blueprint, checked claim set, evidence log, draft message options, and an approval checklist. Accuracy and effectiveness require continued verification and audience testing.
Every participant takes home a WCS branded folder.
- 7 printed case studies
- 2 business magazines
- A FosCon Blueprint
- A Checklist Sheet
- 1 pen drive
Bring an offering brief and supporting material. Workshop-specific templates support implementation and review.
- 2-hour practical workshop
- Refreshments & High Tea
- Certificate of Participation
- WCS branded folder
Publicity & AI Campaign Program
This workshop is one practical part of publicity. The Publicity & AI Campaign Program covers all of it — 6 courses and 45 modules, from how publicity works to forecasting and evaluating campaigns.
Build content around an audience need, a distinctive benefit, and verified evidence.
AI-Business Hall, 3rd Floor, WCS, Jaipur · To be announced · 2 hours · ₹3,000 per participant
For inquiry: Namrata Mehta · movement@bbv-ai.in